Case Studies

Abandoned Cart Recovery

Clementines is a seattle based clothing boutique. Started in 2007, they source items from local and international fashion designers. The boutique believes that every customer deserves an experience that is unique and personal. The Pioneer square based shop is owned and run by Linda Walsh.

Customer Profile

Swap.com is the largest American online consignment marketplace for kids clothing, baby products, maternity clothing, women apparel and accessories. The company simplifies consignment and makes the process of buying and selling pre-owned items omore confenient, safe and profitable.

 

Abandoned Cart Recovery

Zivame is one of India’s largest lingerie marketplace functioining in both online and offline space. Founded in 2011, the company has so far raised $46 million in venture capital and currently caters to 1.5 million+ active users on their online properties. Initially, the company was totally into online retailing but forayed into physical space in mid-2016.

Unlocking Data Insights

Buying a car can be one of the most painful proccess that a consumer experiences. We partnered with Prea to develop systems for data collection and visualization. One of the first challenges we encountered was what data should be collected and where to start. We explored the US car market to develop insights on what parts of the country would provide the best opportunity for Prea’s expansion. Through our discovery, we were able to identify prime locations and biggest purchased brands.

Dynamic Pricing

We started a journey last year to build a dynamic pricing tool to transform how the Motorcoach industry operates. We encountered several challenges during our journey but the end result was a series of dynamic pricing tools that cater to different strategies. Using Machine Learning techniques along with research we were able to develop a product that improves the way the motorcoach industry operates. Covering demand based pricing to inventory pricing strategies, we were able to automate the decision making process.

Customer Insights Discovery

We recently launched a case study on a San Francisco based bike share company. Our main objective was  to identify the biggest factors that impact the use rate of bike trips. We discovered several things influenced the attendace rate of fellow bikers such as time of day, day of week and time of year. We were able to uncover insights to what factors influenced the most active time for bike trips.

Customer Profile

MyGlamm is an online cosmetics brand that was founded by Darpan Sanghvi in 2012. Along with the new age color cosmetics products that MyGlamm sells, it is also an online marketplace for beauty aestheticians. Ysers can place orders on MyGlamm’s website, iOS and Android app. The Mumbais based startup is also the first in the industry to be funded by one of Europes largest natural beauty companies.