The customer experience has become a top priority for companies in 2021. But why should you care about the customer mapping experience? There’s been a shift in the expectations of customers. With technology improvements, people know that businesses collect more info about them. The standards have been raised to what companies can do. But again,…
One of the most overlooked components of a successful business is customer retention. You want to have repeat customers regardless of your model. We’ve worked with clients across several industries and have noticed effective ways to increase customer engagement. Today, we’re going to discuss three ways to increase customer engagement. Personalization Increases Customer Engagement Personalization…
Most businesses need customer loyalty to survive. In fact, customer loyalty is one of the most important pieces to sustaining a business. As a business owner, you should be constantly testing ways to increase loyalty. Recently we connected with over 25 businesses to explore some of the most powerful approaches to loyalty. The Experience Creating a…
In order to thrive in business, you need to be unique. We’ve been connecting with dozens of businesses in Seattle. Throughout our journey, we discovered that unique businesses attract customers. In this blog, we’ll share stories of what makes a company unique and why it matters. Increases Sales Your product can be one of the factors…
Providing incentives for loyal customers has more benefits than you may think. You want to have a system that helps you reward customers for loyalty. When you have an effective loyalty program, you can deepen your customer relationship. We’re going to break down how to create a loyalty program. 1. Name Your Program Your rewards program should…
Finding new customers can be challenging for most small businesses. You’re constantly working to balance limited resources and time. Collaborating with other businesses is a great way to grow your customer base. In this article, we’re going to discuss a few ways collaboration can drive growth in your business. Sharing Customers Collaboration allows fellow businesses to share potential…
Increasing online sales can be one of the hardest things to do in a business. Online shoppers have unlimited options for every product they want. How do you get their attention focused on your store and actually buying things? We’re going to share 10 ways you can turn more visitors into buyers. 1. Remove Homepage…
It can be a real struggle to get the attention of new customers these days. With e-commerce, shoppers have almost unlimited options to get exactly what they want. This means that getting them to purchase from your brand can truly challenging, to say the least. That’s why we want to present you 7 secrets to…
Customer retention can be a serious issue for many small businesses. After all, attracting new customers and keeping them engaged is generally a straightforward strategy. But most of the time, customers don’t return at all and that can put the business at risk. On the other hand, you should know that there are several things…
You have surely heard how personalization is one of the key strategies to grow your business in 2019. But what does it really mean? At first glance, creating customized content might sound like an easy process. However, personalization without customer segmentation is basically impossible to do. You need to study your customer base first in order to…
